When you are writing articles for internet marketing purposes, there are a few guidelines to follow that will ensure that your articles are read. This is a quick hit list of hot topics that will keep readers interested in your topics, because after all, the purpose is to keep the reader engaged and redirect them to your other topics and to eventually buy from you!
Here are my Top 7 Tips to get your articles read:
Use numbers and/or bullets points. Just like the method you see here, bullet and number lists are quick, easy to ready, and are meant to keep up with people's short attention spans. Most text edit programs have a function that will automatically indent the points from the main text paragraphs. Short paragraphs will typically attract more readers. Be original and shine! Show your true self and your personality in your articles. You'll notice that my articles often mentions skiing and snowboarding because that is what I like and that helps me make analogies to the topics. If you want to get readers returning to your content, be original and your articles will be read. Use an interesting title that grabs attention. Instead of a title being "Learn How to Ski" I might title the article "An Expert's Hot Tips to Learn How to Ski for Beginners." It comes down to simple marketing strategy and techniques. Think about topics that you like to read and pay attention to what makes you stop and read the topics - usually there is some type of attention grabbing headline or title that gets the articles read. Magazines at store fronts are a great place to look for examples of this in action. Use any method other than the written word: images, figures, graphs, statistics. When I first get to a website I immediately scan the whole page for organization and look for the images and factual data figures (if they apply to the content). If I can get the message of the article from the pictures, quick facts, and figures, chances are I will stop and gather the rest of the details from the written article. This is a huge tip in getting your articles read. Along with an attention grabbing title or header, if you want to get your articles read, you need to KEEP the attention of the reader. Don't be exciting in your title and then have a boring article! Use Subheadings. Lengthy paragraphs and topics can be broken up by using subheadings, which will make it easier for your articles to get read. I will usually use underlining, bold, and italic fonts to stress major points. For instance, if writing about learning to ski I might have 3 to 4 subheadings:Form and Posture Turns Stopping Riding the LiftsBy sticking to these tips, you should get off to a great start to writing some great articles that will help you with your internet marketing business.
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